| How to Arrange a Newspaper Article, or a
Spot on a TV or Radio Show |
| A word of encouragement from a family member
who arranged an editorial in the
Houston Chronicle |
| “What is most important for us in
approaching the media with our message is the need for doing
some homework/research, being adaptable to the situation,
having perseverance and carrying enthusiasm for our cause
with each contact made. This really can be enjoyable and
surely worthwhile. Most of all---it is do-able!!” |
| --A Persistent Father |
|
| Three steps for contacting media: |
1. Gather resources.
Collect
House Resolution 1005 and other written
material. Consider seeing if a local mental health
professional would be willing to be a resource and possibly
be interviewed (especially for TV or radio). Contact
neabpd@aol.com
if you’d like help identifying an expert. |
2. Identify
contacts.
Newspapers – editors and writers for general,
feature, medical and health.
TV and radio – editors and writers for news and public
affair shows. |
3. Call contacts.
Call in the morning. Consider calling back instead of
leaving a message. Work through the list of various contacts
and keep calling for about 3 days until you get a live
reporter/editor on the phone and you can gauge their
interest. They will either direct you to talk to someone
else, express an interest or not be interested. If no
interest, keep going with other contacts. Tell them BPD is a
little understood or reported illness that is a leading
cause of suicide. Review
House Resolution 1005 and the
BPD Fact
Sheet. |
| To read how the Houston Chronicle
editorial was achieved – click
HERE. |
| |
|
